Services: Response & Inquiry Management, Telesales Training

Using response management and onbound telemarketing will allow you properly organize potential customer calls in response to your advertisements as well as follow up on tradeshow and seminar attendees. When handling potential sales leads, you want to get the right information to make the appropriate qualification with telesales. Equally important is passing on only well qualified leads to your outside and inside sales forces. Sending too many unqualified leads to your sales force makes them lose faith in your marketing programs and ability to use tools such as telesales and inquiry management to enhance the results of your leads.

When a potential customer calls in response to your advertisements, or when you follow up on tradeshow and seminar attendees, you want to get the right information to make the appropriate qualification. Equally important is passing on only well qualified leads to your sales force. Sending too many unqualified leads to your sales force makes them lose faith in your marketing programs.

With TSL's inquiry management program, we ensure that your prospects are qualified by a staff member that knows your technology and your business. We send only qualified leads to your sales executives, not responders that have no intention of buying in the near term. TSL nurtures long term leads and turns them over to the sales force only when they are ready to buy.

TSL provides detailed reports on all responses that comprehensively profile the prospect's situation. Information is provided on:

• Who the key decisions makers are at the company.
• What products or services they are currently using.
• What their short and long term needs are.
• What budget and time frame they have.
• What the key factors will be that will influence their decision.

In addition you receive marketing intelligence on:

• Which marketing activities get you the most responses.
• Which marketing activities yield the most revenue.
• What prospect profiles are most likely to turn into sales.
• Why you are winning or losing potential customers.
  
  

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